OnWater App Releases New Brand Video “The Little Things”


onWater, the fishing/mapping app designed to help anglers be more confident on the water, has just released their new video, “The Little Things,” highlighting the elements of fishing that drive us crazy – and why we love them.

(From the onWater team). The mission of this piece is to bring to light the things we don’t often talk about from the typical perspective of your average angler. It’s all about the painful inevitabilities of fishing, and how we adapt to them. More importantly: how we learn to love them.

This is the basis of this feature, really. While the app can make sure you don’t miss your take-out or accidentally wander onto private property, it can’t make the fish bite. There isn’t an app that exists (that we know of), that can make sure you don’t forget your fly box on the kitchen table in the morning dash out the door, or stop you from filling your waders in an unexpected hole.

But who’s to say these problems need to be solved? The elements that make the adventure an adventure are the unknown, and oftentimes, the unfortunate. Whether it’s broken tippet or broken hearts, there’s no escaping the hiccups that become the memories that keep us up at night. Luckily, for the things we CAN solve, there’s the onWater app.

The onWater app is designed to help anglers get on the water, and be confident while doing so. By offering a plethora of features such as offline maps, highlighting points of interest (such as boat ramps and parking areas), providing real-time water data, and much more, onWater aims to offer anglers the tools they need to succeed without taking away from the fishing experience. By having the essential information right at your fingertips, onWater’s goal is to be the app that’s designed to make you have to spend LESS time on your phone – so you can be more present on the water.

To download and start your free trial today with the onWater App, click HERE.

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